Sunday, July 10, 2011

The Truth About "If you Can Dream It, you Can Do It"

Q: I have found the quotation, "If we can dream it, we can do it," attributed to Walt Disney, on the Internet. Do you know when he said it?
Thomas, Lincoln, Nebraska 

A [Dave Smith]: Despite its frequent publication, that is not a Walt Disney quote. We checked with Imagineer Tom Fitzgerald for the definitive answer: "I am very familiar with that line — because I wrote it! It was written specifically for the Horizons attraction at Epcot and used in numerous ways, from dialogue in the ride to graphics. I find it amusing that the Science of Imagineering DVD series attributes it to Walt Disney, but I guess I should be flattered." 

 [Marcio Disney]

He is one of the Walt’s original Imagineers and nowadays, you can read articles wrote by Tom Fitzgerald for the Disney Parks Blog! He's all about Star Tours. Just Visit:


  1. With all due respect, I wrote that line while working for an ad agency in New York in 1982. The line was written for GE Recruiting and found its way to Epcot. I have the brochures and ads that I wrote with that line, long before it appeared anywhere else.

  2. Wowser! Really? Awesome. Have you proved and claimed this phrase since you wrote this? ( Can I get an autograph for a picture I have?) ๐Ÿ˜€


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